Skip to main content

High-quality products. Timely service. Competitive prices.

You can expect these and more when you partner with Minuteman Press for your design, printing and marketing needs.

Featured Products / see all products and services

  • Your business card is a direct reflection of your company. Don't settle for plain paper and dull designs when we can create cards that will leave a lasting impression.

  • Whether you need a simple one-color design or multi-color with foil embossing, we'll deliver personal and professional stationery you will be proud to use.

  • Flyers are the perfect way to grab attention and promote your brand, especially when created and produced by our professional staff.

  • Think of us as your marketing partner. We'll help you produce and distribute a brochure that promotes your product, reinforces your brand and boosts sales.

  • A simple postcard could be your next big marketing piece. Let us help you create one that gets noticed, read and remembered.

  • If looking professional is important, then dressing up your documents in quality presentation folders is a must. It can even increase your odds of landing a potential client.

  • With a branded, custom-printed calendar, you can keep your company in front of your client all year long.

  • Whether you have your own concept and design or you need assistance getting started, our team will create direct mail pieces that get results.

  • Choose the gift that keeps on selling. Selecting the right product from our extensive list of promotional products can provide a great return on your investment.

  • We print a wide selection of labels and stickers for a variety of purposes with unlimited designs.

  • Producing a catalog, journal or newsletter is never an easy task, but with guidance from Minuteman Press, you'll end up with a product that you are proud to distribute.

  • We can provide you with all your greeting card and invitation needs, from those essential corporate holiday greeting cards down to simple event invitations.

  • A professionally designed and printed menu can be one of the most cost effective and potentially profitable investments that a restaurant can make. Let us help you with yours.

  • They're not just for restaurants anymore. Table tents are great for any type of countertop display or for events where you want to promote something special.

  • Regardless of the size of your business, we have the styles and expertise to design forms and checks that are right for your company.

  • Organize your materials with professionally designed, custom-printed binders and tabs.

  • Have an event coming up? We're your ticket to tickets with a wide variety of styles and sizes.

  • Did you know that using variable data can potentially increase your ROI 5-10 times more than traditional direct mail campaigns?

  • Make life easier with custom made stamps created for either your business or personal use.

  • Eye-catching, colorful door hangers can be an effective way of getting someone's attention while delivering your message.

  • Broadcast your message and attract new customers with affordable rack cards that are sure to grab attention.

  • Recognize and commemorate special moments and accomplishments with awards and plaques fit for all ages.

Minuteman Press at 122 Green Street in Worcester, MA is a full service Print Center. Our Print Shop is conveniently located in Worcester and provides printing services for many surrounding locations, including Auburn, Shrewsbury, Northborough, Marlborough, and Millbury.

Minuteman Press of Worcester produces the highest quality products. Our top selling products include: Labels, Letterheads, Newsletters, Envelopes, Forms, Booklets, Brochures, Catalogues, Invitations, Posters, and Banners. Our Business Cards are of the highest quality and offer the quickest turnaround. Our Posters can be any size and we offer a full variety of stock to print on. Our Brochures are printed on high quality gloss paper and have vibrant color. Our full color Flyers are the perfect marketing tool.

Along with our printed products, Minuteman Press of Worcester offers the following services: Black and White Copy, Full Color Copy , Large Offset, Graphic Design, Typesetting, Bindery, Quick Printing, Mailing Services, Digital Services, and Internet Services. We offer the highest quality digital color copies at the most competitive rate. Also, our offset press can produce the greatest depth of color quality. Our mailing services are fast and efficient.

Minuteman Press of Worcester, MA is a member of The Worcester Area Chamber of Commerce, and has received many franchise awards for quality, performance and leadership. To get help on your next project or to place an order, visit our Customer Service Area. Visit our Products & Services area for a list of some of our products and services. For software downloads and answers to common printing questions, visit our Resources & Support area. To learn more about us, browse our Company Information section.

No items are currently configured.

How to Create the Perfect Infographic

The average attention span is just a few seconds—and yet that’s how little time marketers have to grab consumers’ attention and drive engagement. 

For online marketing, this adage rings true: the simpler the better. Online consumers typically have a very low tolerance for long, drawn-out content that isn’t aesthetically appealing. The easier content is to consume, the better conversion rates for sales and sign-ups are for online marketers.

Cue the infographic. Create the perfect one in five steps.

 

Decide what you want to say.

First and foremost, decide what you want your infographic to be about. Don’t just throw together random information and hope it comes together. Consider the story you want to tell in your marketing. What do you want consumers to know about your brand, and how can this infographic tell them that? 

 

For example, a professional marketing company might want to position its brand as the expert on all things related to online marketing. So, their infographic could share insights into how online marketing differs between desktops, tablets or smartphones. An infographic like this simultaneously tells an interesting story for consumers and benefits the brand that created it.

 

Collect your information.

Once you have an idea about what you want your infographic to say, collect the data and information necessary to support it. Do not shape information to fit what you want to say. Shaping your thoughts to fit the information avoids your infographic looking biased or untrue. If you find data which strongly contradicts what you hoped to say, then reconsider your position on a topic. Valuable, research-driven info from sources worth citing will enrich your infographic.

 

Choose a template.

Next, choose an infographic design to display your information. If you or your team isn’t capable of creating your own, you can choose from a variety of different templates online. If you have a graphic designer in-house, have them devise a smart layout that emphasizes the most important takeaways with a clear hierarchy of the most relevant information. Be sure to cite your sources and stay on brand.

 

Customize your content.

Now it’s time to write and plot what’s going into the infographic. Here’s where you include all of the information and data you gathered, but in a simplified, easily digestible way. The infographic should tell a story 1–2 simple sentences at a time, from point A to point B all the way down to point Z. Make sure your content is easy to understand, while at the same time sharing significant information consumers should know. Look up additional infographics online for ideas for how best to simplify your content.

 

Share it with the masses. 

Finally, once your infographic is created, saved and ready to go, it’s time to share! Use your infographic as a source of content to promote your brand—through your website, blog, social media or email marketing. Share the infographic with current or potential clients as a way to promote your services and establish your brand as the expert in your field.